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Commons2nd reading
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Alcohol Marketing Bill

A Bill to introduce measures to reduce the exposure of children to the marketing of alcohol products; to make provision to establish the permitted content of marketing of alcohol products; and for connected purposes

Originating House

House of Commons

Parliament last updated

1 May 2012

In Plain English

AI-generated

May contain errors — check source documents for definitive information.

This bill aims to protect children by reducing their exposure to alcohol advertising and by setting rules on what can be shown in alcohol marketing. It also creates a framework for the permitted content of alcohol marketing and related measures.

Key Points

  • Aims to reduce children’s exposure to alcohol marketing
  • Establishes permitted content standards for alcohol marketing
  • Includes related provisions to support these aims
  • Originating in the House of Commons and currently at the second reading in the Commons

Progress

The bill is currently at the second reading in the House of Commons; no further stages are shown in the available information.

Who is affected?

Children and young peopleParents and carersAlcohol producers and marketersAdvertising and media platforms involved in alcohol marketingRetailers selling alcohol

Generated 21 February 2026

Bill Stages

1st readingCommons

30 Mar 2011

2nd readingCommons
Committee stageCommons
Report stageCommons
3rd readingCommons
1st readingLords
2nd readingLords
Committee stageLords
Report stageLords
3rd readingLords
Royal Assent

Updates & Documents

News (1)

News - Alcohol Marketing

1 Jan 1970
The Bill failed to complete its passage through Parliament before the end of the session. This means the Bill will make no further progress.

Documents (1)

Bill 176 2010-12 (as introduced)
BillCommons
8 Sept 2011

Parliamentary Votes (0)

No recorded votes for this bill yet.